Who Should Attend?
This workshop is designed for individuals who are in charge of marketing their products and services on Facebook; but, are not avid Facebook users. Prime candidates for this workshop are small business owners who among other responsibilities have been forced to conform into the world of online marketing. Other people who would benefit from attending this training workshop are those who are not yet embracing the power of Facebook marketing and would like to learn more about how to market their products and services via business Facebook Pages.
Basic Information
We are only accepting 10 people into this workshop to maximize the one-one interaction. Attendees will be first come first serve and workshop fees must be paid in full to reserve your seat.
This is a live workshop, meaning we’ll be working in real time to get your Facebook account fully optimized. You must have a laptop or tablet that can connect to wifi. Please see “Attendee Responsibilities” below to learn how to prepare for this workshop.
Workshop Agenda
9:00 a.m. Individual Interviews & Gaphics Check In
10:00 a.m. Facebook Settings & Etiquette
11:30 a.m. Break for Lunch
12:00 p.m. Facebook Business Page Integration
1:00 p.m. Open Q&A
What You Will Learn
- How to set your Facebook privacy settings correctly.
- How to manage Facebook albums, status updates, events and Page applications.
- How to use your personal profile to market your business page.
- Basic Facebook business etiquette including sharing information, posting pictures, and linking profiles.
Take Aways
- Clean understanding of basic Facebook functionalities
- Understanding of Facebook Page management tools
- Fully optimized Facebook account and Facebook Business Page including copy and graphics.
Attendee Responsibilities & Items Needed to Attend
- Facebook account and login information including your email address and password.
- 3-5 photos to be used on your personal Facebook account including a photo fo yourself to be used as a profile picture.
- 3-5 photos to be used on your business Facebook Page.
- Digital file of company logo and other digital collateral available (i.e. brochure, posters, print ads).
- Typed description of business services/products in a digital file such as Microsoft Word or text file.