Business

From Mobile to Social Media, Learn all the Secrets to Become an Effective Digital Marketing Manager. Digital Marketing Management by Oxford Learning Lab puts together eight great Digital Marketing Courses (available in Udemy) to give you an overview of five of the most important cornerstones of Digital Marketing Strategy.

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Join author and business coach Dave Crenshaw as he demonstrates ways to discover what you're truly best at doing and how to leverage those strengths and abilities in your professional life. This course reveals how to uncover your strengths and talents, match them to job responsibilities, and develop a path to apply those strengths at work. Set yourself up for continued success with self-assessments and the ability to invest in yourself and make continual improvements as your career grows.

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eBay for Buyers Essential Training shows how to shop in the international online marketplace, from finding and evaluating items and sellers to making purchases safely. The course offers tips and tricks for getting the best prices from trustworthy sellers, searching for goods, bidding, disputing transactions, and finding help through eBay Customer Support, educational resources, and communities.

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In eBay for Sellers Essential Training, Christopher Spencer shows how to understand the selling process on eBay, including community rules and best practices, resources and support, and creating compelling listings. The course explores how to review active and completed listings, establish the value of merchandise, and list products. The course also covers using advanced search techniques, managing payments, and setting up an eBay Store.

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This course provides hands-on training on all aspects of email marketing, from crafting emails and setting up effective marketing campaigns to managing spam filters and evaluating delivery services. Author Tim Slavin introduces the fundamentals of email marketing, including the differences between HTML email and web pages, how to code emails that display properly on receipt, and ways to stay current with HTML email standards and capabilities. The course includes several project-oriented tutorials on creating multi-column newsletter layouts and multi-product offer emails, and also explains how to automate email creation, test emails prior to delivery, outsource campaigns, and address common coding problems.

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An estimated 30 million presentations are given every day in offices around the world. Judging from articles like "PowerPoint is Evil" (Wired) and "PowerPoint Makes You Dumb" (New York Times), which have been appearing in recent years, most of these presentations are probably not having the hoped-for effect. Jeff Van West wants to change all that. In Effective Presentations, Jeff will help transform your style and technique so that you will be making an impact with your dynamic presentations in no time. Jeff will teach you a structured yet flexible system to take you from concept, through design and development, and into delivery. In this video-based tutorial, Jeff tackles the complete process - from defining your mission and weaving a story, to the on-screen options for presenting data, selecting images, and integrating sound. Jeff also covers proven skills and techniques that will help prepare you to present. Exercise files accompany the training videos, allowing you to follow along and learn at your own pace.

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Develop the skills you need to prepare and deliver an outstanding speech or presentation with our public speaking training. Author Laura Bergells offers practical insights that can help presenters prepare, open, deliver, and close their speeches. Along the way, discover how to project confidence, storyboard a speech, take questions, respond with thoughtful answers, and develop the creative story that adds life to a speech.

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Let John Arnold show you how to get the most out of email marketing campaigns. This course offers strategies for building a quality list of subscribers and maintaining a company's brand and reputation by complying with spam laws, creating valuable email content, and ensuring emails are branded consistently. It also covers crafting marketing emails—from format and design to content—and analyzing the effectiveness of email campaigns.

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Join author and business coach Dave Crenshaw as he shows you the key to enhancing your productivity—focusing on your most valuable activities and minimizing the distractions that waste your time. This course shows you how to determine where you make the most valuable contributions to your company while minimizing and offloading distractions. Create a plan to mind your time and effort and help coworkers and employees discover their most valuable activities, which can result in an office-wide productivity boost.

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In Excel 2010 Essential Training, Bob Flisser demonstrates the core features and tools in Excel 2010. The course introduces key Excel skills, shows how to utilize these skills with in-depth tutorials on Excel functions and spreadsheet formatting. It also covers prepping documents for printing, working with large worksheets and workbooks, collaborating with others, using Excel as a database, analyzing data, charting, and automating and customizing Excel. Exercise files are included with the course.

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